Music
IDA
At the rock academy, Ida Weiler learned a hundred ways to turn a pop song upside down.
After twenty trips around the sun, IDA still has no idea what she's doing, but what she's doing is definitely captivating. She uses the label 'hyperpop' to describe her music. It is very much so: it's extremely catchy, just listen to the Britney Spears-like 'In De Steek'. It is also a hyper-real interpretation of what we know as pop music: anything goes – and everything can sound a little stranger, a little brighter, and a little more outrageous than you would expect in, say, the Top 40. Each song is a new experiment, and we secretly hope she never figures it out.
